The drive towards intensifying the interaction between customers and QolorTech has always been the guideline for this development. Traditionally, little knowledge is shared by suppliers of masterbatch. The consequence is that masterbatch, ranking at the end of the development chain, is often viewed as an afterthought, the last step, which lends plastics their color and sustainable properties, which often results in a compromise. We help to change the industry’s unfamiliarity with this field and lift the amount of knowledge to a higher level, by training clients that enter a long-term cooperation with us. We provide factual knowledge and a product that both improves and reduces costs. That is what we call innovation through cooperation.
Michiel de Jong